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Maximize Efforts Across an Ideal Set of Channels
Achieve the greatest impact for any research data, content, or media investment — with TelmarHelixa.
TelmarHelixa solutions make our client work a lot more efficient as our teams only need to be trained up on one platform.
TelmarHelixa are adept at providing us with effective survey and analytical tools, with strong customer service backup, and development ideas.
TelmarHelixa is a fabulous company to work with, they are innovative in their approach and always open to new ideas.
Working with Helixa helps us produce some of the most strategic work we've done to date, and it is a testament to its ease-of-use that sometimes I find myself enjoying the time I spend in their platform.
It would take multiple tools to replace the deeper insights I can uncover with Discover. I can even layer in offline behavior ... all without leaving the platform.
The demand for new and niche content is insane and only growing. Our partnership with Helixa has proven to be a game-changer when it comes to identifying opportunities fast.
Discover elevates our holistic research strategy and accelerates our strategic process. With (this) platform, we can identify, ideate, and execute against new audiences at the pace our business demands.
Discover
Understand your fans beyond the stands.
Build a richer understanding of the audiences that follow, engage with and influence your team. TelmarHelixa Discover processes millions of online interactions to reveal demographics, psychographics, behaviours, interests, media preferences, influencers, brands and potential partnerships.
Go beyond traditional fan profiles to uncover distinct audience segments, identify opportunities for growth and understand what makes different fan communities tick.
Explore
Turn fan data into a competitive advantage.
Your organisation already holds valuable audience and research data. Explore helps you get more from it.
Transform complex consumer, fan and research datasets into actionable intelligence, enabling marketing, commercial and insight teams to uncover audience opportunities, compare segments and answer strategic questions without relying on technical teams.
Understand your existing fans more deeply, identify where new opportunities exist and give teams across the organisation faster access to the intelligence behind better decisions.
Plan
Turn fan insight into smarter media investment.
Knowing your audience is only valuable if you can act on it.
Plan connects audience intelligence with cross-channel media planning, bringing together robust datasets, harmonised media metrics and proprietary optimisation in one environment.
Evaluate different investment strategies, understand how effectively plans reach priority fan audiences and optimise media decisions around the outcomes that matter, helping your team extend reach, improve efficiency and make every media investment work harder.