Gaming is not just a hobby anymore; it's a lifestyle.

The eSports and gaming market is worth $198.4 billion and has more than 3.2 billion players worldwide.

We created this report to help you understand the massive gaming world and how to connect with each generation of gamers.

Brands are now privy to this growing industry that has a stronghold in people’s hearts, and marketers have new and innovative opportunities to reach these digital audiences.

We cover these key insights to help you reach gamers of all ages...

• Gaming & Lifestyle Habits of Gen Z, Millennial, Gen X, & Baby Boomer Video Gamers 🎮
• Who are Female Gamers? 👩🏽‍💻
• The World of Twitch 🌎
• How Gaming Companies can Expand their Audiences 🙋🏻‍♀️

Download our new report today to learn more about the gaming industry and how to truly understand and connect with this passionate consumer and their growing cultural influence.