NMO (Nationaal Media Onderzoek) | NPMM

NMO Print & Merken Monitor (the readership survey) and NMO Doelgroep Monitor (the single source consumer survey); these two are combined in the NPMM-DGM (NMO Print & Merken Monitor – Doelgroep Monitor), which includes readership figures, socio-demographic characteristics and consumer characteristics of the respondents. This survey is published four times a year (once a year including the DGM-characteristics) and has a sample of 17.000 Dutch individuals of 13 years and older. Both readership and consumer surveys are carried out by Ipsos.

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Details

Market Coverage

Netherlands

Research Owner

NOM Media

Product

Explore
Plan

Frequency PER YEAR

Label	Name	Value
Name	`name`	NMO (Nationaal Media Onderzoek) \| NPMM
Short Description	`short_description`
Long Description	`long_description`	NMO Print & Merken Monitor (the readership survey) and NMO Doelgroep Monitor (the single source consumer survey); these two are combined in the NPMM-DGM (NMO Print & Merken Monitor – Doelgroep Monitor), which includes readership figures, socio-demographic characteristics and consumer characteristics of the respondents. This survey is published four times a year (once a year including the DGM-characteristics) and has a sample of 17.000 Dutch individuals of 13 years and older. Both readership and consumer surveys are carried out by Ipsos.
Annual frequency	`annual_frequency`	4
Logo	`logo`	Image{width=1387,height=328,url='https://www.helixa.ai/hubfs/NMO_LOGO_2023.png',altText='NMO_LOGO_2023',fileId=165401821867}
Audience Age	`audience_age`	13+
Market Coverage	`market_coverage`	[{id=164098160750, createdAt=1712787776965, updatedAt=1712787776965, 1='{type=string, value=Netherlands}'}]
Products	`products`	[{id=164087484539, createdAt=1712785315146, updatedAt=1712785325407, 1='{type=string, value=Explore}'}, {id=164087484541, createdAt=1712785325544, updatedAt=1712785327759, 1='{type=string, value=Plan}'}]
Research Owner	`research_owner`	[{id=164087484453, createdAt=1712783708754, updatedAt=1712783708754, 1='{type=string, value=NOM Media}'}]
Email Contact	`email_contact`