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IPSOS Affluent Middle East

The Ipsos Middle East Affluent Survey allows planners to compare and contrast the behaviour and media consumption of Affluent individuals across 36 countries in the EMEA region.The survey is a combined dataset incorporating the Ipsos Affluent Surveys in Europe, the Middle East and Africa, and measures the habits of EMEA’s most affluent consumers and top business decision makers – the Top 13-15% of adults based on income. Affluent EMEA represents a universe of 60 million Affluents.

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Market Coverage

  • Middle East

Research Owner


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Frequency PER YEAR

  • 1