MRI-Simmons Content Drivers Study

MRI-Simmons' Content Drivers Study combines expertise and a sophisticated “drivers” segmentation to help content providers and creators understand what types of shows viewers want to see. In addition, it guides marketers to place their products in the ideal motivational environment.

Talk to an Expert

Details

Market Coverage

United States

Research Owner

MRI-Simmons

Product

Explore
Plan

Frequency PER YEAR

Label	Name	Value
Name	`name`	MRI-Simmons Content Drivers Study
Short Description	`short_description`
Long Description	`long_description`	MRI-Simmons' Content Drivers Study combines expertise and a sophisticated “drivers” segmentation to help content providers and creators understand what types of shows viewers want to see. In addition, it guides marketers to place their products in the ideal motivational environment.
Annual frequency	`annual_frequency`	1
Logo	`logo`	Image{width=null,height=null,url='https://telmarhelixa.com/hubfs/datahub-logos/dataset-logos-v2-mri-simmons.png',altText='',fileId=null}
Audience Age	`audience_age`	18+
Market Coverage	`market_coverage`	[{id=164098160746, createdAt=1712787776961, updatedAt=1712787776961, 1='{type=string, value=United States}'}]
Products	`products`	[{id=164087484539, createdAt=1712785315146, updatedAt=1712785325407, 1='{type=string, value=Explore}'}, {id=164087484541, createdAt=1712785325544, updatedAt=1712785327759, 1='{type=string, value=Plan}'}]
Research Owner	`research_owner`	[{id=164087484445, createdAt=1712783708746, updatedAt=1712783708746, 1='{type=string, value=MRI-Simmons}'}]
Email Contact	`email_contact`

MRI-Simmons Content Drivers Study

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