INTERPRET New Media Measure
New Media Measure (NMM) is a syndicated service monitoring media, entertainment, and technology trends, and their impact on the shopping, spending, and usage habits of US consumers.Since 2007, New Media Measure® has tracked consumers’ multi-channel interactions, including: adoption and usage of new platforms and services, content preferences, and the connection to lifestyle and brand choices. Whether you are a marketer, media agency, advertiser, or seller, New Media Measure offers insights to help you make informed decisions about how to best reach and impact your target audience.
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