Brand Atlas

Brand Atlas is a tool for comprehensively mapping the landscape across various B2C market sectors in SA. Subscribers to the BA survey data set can define, size and describe segments within market sectors, gaining insights into the needs, perceptions, and behaviors of their target consumers.

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Market Coverage

South Africa

Research Owner

All Told

Product

Explore

Frequency PER YEAR

Label	Name	Value
Name	`name`	Brand Atlas
Short Description	`short_description`
Long Description	`long_description`	Brand Atlas is a tool for comprehensively mapping the landscape across various B2C market sectors in SA. Subscribers to the BA survey data set can define, size and describe segments within market sectors, gaining insights into the needs, perceptions, and behaviors of their target consumers.
Annual frequency	`annual_frequency`	1
Logo	`logo`	Image{width=null,height=null,url='https://telmarhelixa.com/hubfs/datahub-logos/dataset-logos-v2-all-told.jpg',altText='',fileId=null}
Audience Age	`audience_age`	16+
Market Coverage	`market_coverage`	[{id=164098160757, createdAt=1712787776972, updatedAt=1712787776972, 1='{type=string, value=South Africa}'}]
Products	`products`	[{id=164087484539, createdAt=1712785315146, updatedAt=1712785325407, 1='{type=string, value=Explore}'}]
Research Owner	`research_owner`	[{id=164087484471, createdAt=1712783708772, updatedAt=1712783708772, 1='{type=string, value=All Told}'}]
Email Contact	`email_contact`

Brand Atlas

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