Alex Lawson

Senior Research Analyst at TelmarHelixa

Alex Lawson is a Senior Research Analyst at TelmarHelixa where he uses data to tell the most interesting stories possible. He also works as a Customer Success Manager to help clients fully maximize their value in Discover, Explore, and Plan. Outside of work, Alex coaches youth hockey, fixes his phone’s auto-correct to include the letter “u” in words, and hunts for All-Dressed chips.

13Total articles since 2019

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Recent posts by Alex Lawson

National Lego Day, Data-Driven Ideas for LEGO’s Next Big Collaboration Read more
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Gen Z Insights Amplified: Redefining Platforms, Value and Growth Read more
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8 Characteristics of Gen Z: Behaviours, Values and Media Habits Read more
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Advanced Audience Segmentation Techniques Read more
The Rebirth of Final Fantasy: A Classic Franchise’s Gen Z Audience Read more
Fortnite x Balenciaga: High Fashion Insights on the Digital Runway Read more
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