Elke Cathrall

Head of Global Marketing at TelmarHelixa

Elke Cathrall leads Global Marketing at TelmarHelixa, where she focuses on turning audience intelligence into smarter cross-media investment decisions. With a background in advertising and media, she brings a strong understanding of audience behaviour and media strategy and how to translate insight into real-world action. She lives in the Netherlands, where she enjoys exploring nature reserves, walking her rescue dog and taking on DIY projects.

36Total articles since 2018

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Recent posts by Elke Cathrall

Audience Profiling 101: Build Better Audience Profiles Read more
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Earth Day 2026: A Global Movement Backed by Data Read more
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Millennials Insights: How Trust and Credibility Will Define Growth in 2026 Read more
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The Generational Moment: Mapping the Modern Consumer Read more
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Skincare Market Research: Industry Insights and Trends for Authentic Marketing Read more
Discovered... In Seconds: National Seat Belt Day Read more
The Rise of the Fragmented Consumer: Keeping Up with a Shifting Audience Read more
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